Current is a modern banking solution for people that have been underserved by the traditional banking model. Current debuted in 2017 as a tech savvy solution for parents that their kid’s spending money in an increasingly cashless world. This past year Current… Continue Reading »
Emily Stivison manages the direct mail and referral channels for SmileDirectClub’s CRM team. Founded in 2014, SmileDirectClub is the leading dentist-directed at home orthodontic service. Customers use a self-service impression kit, and then receive a series of customized invisible dental aligners to… Continue Reading »
In this Lob “how-to” blog post, I will be walking you through the simple process of configuring Lob webhooks and automatically capturing the information sent in a Google Sheets spreadsheet. Webhooks are an easy way to get notifications on events happening within… Continue Reading »
Today’s rising customer expectations put significant strain on Shopify merchants to keep up with major players like Amazon. 94% of customers blame merchants if a delivery goes poorly, even when it’s the customer that’s made a mistake. In fact, 20% of addresses… Continue Reading »
In today’s consumer climate there’s a strong need and desire for brands to be in regular communication with their customers. Direct to consumer (DTC) sales have disrupted traditional brand/retailer models in grooming, beauty, footwear, and many other spaces – grabbing up to… Continue Reading »
We use AWS Lambda for a variety of purposes, but one of our most important use cases is rendering customer artwork into PDFs. Around a year ago, we began hitting some limits with AWS Lambda, specifically with the increasing size of the… Continue Reading »
This post was written by Sarah Mooney, CMO at Arka, a custom packaging startup. Black Friday is a major shopping season and is one of the busiest times of the year for the e-commerce industry. The shopping tradition officially begins the day… Continue Reading »
Carewell is an online retailer of healthcare products that takes pride in being a trusted resource to caregivers— their primary mission is to improve the lives of caregivers and help them provide better care to their loved ones. To differentiate themselves from… Continue Reading »
When a person opens their mailbox the first thing they often see is a collection of envelopes, postcards, and catalogs. Postcards and catalogs convey their importance through imagery, however letters are often delivered in plain, indistinguishable envelopes. This represents a huge missed… Continue Reading »
This past quarter, we’ve been busy pushing the envelope on how to modernize intelligent direct mail, and want to share what we’ve been working on. Expect updates every quarter that highlight product updates for both our address verification and print & mail… Continue Reading »
The days are getting shorter and the chance that you’ll hear a “jolly” song while running errands is ever increasing. That’s right, the holiday season is approaching. According to Adweek, 95% of retailers say that their holiday campaigns are their most effective,… Continue Reading »
A geocode is the latitudinal and longitudinal coordinates of a physical location and differs from an address as it is universally standardized, and doesn’t need to adhere to regional formatting. Geocodes are frequently referenced in location-oriented mobile applications + online services, and… Continue Reading »
Abandoned shopping carts can feel unavoidable for eCommerce retailers. Study after study shows that an abandoned cart doesn’t always translate to a lost sale, but with trillions of dollars being left in carts every year, addressing this problem is well worth your… Continue Reading »
